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An Introduction to Digital Advertising Metrics with Richard Merrill Consulting, LLC

Choosing the right digital advertising metrics to track and measure is crucial to your campaign’s success. If you aren’t tracking advertising efforts correctly, you’ll never know...

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The Basics of Online Advertising

How does online advertising help a local business grow?

Digital advertising increases awareness—it’s that simple. Digital advertising consists of a range of services, all of which work...

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